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The story so far ...

Impulse is India’s largest bookseller. Over the years it has expanded its distribution into countries like Nepal, Srilanka, Bangladesh, UAE and Philippines. Through its direct selling network of a strong sales force, it today has a reach larger than the biggest chain stores of the country. Impulse and its team of dedicated professionals have broken all previous sales records with their various million copy seller titles, thereby changing the face of book buying in the country and considerably enhancing the customer experience by providing 'Amazing books at Amazing Prices'. For the first time brand new editions of top books from the biggest publisher are available at one third the market price. And all this, without any compromise in quality as the books are not old leftovers. The books Impulse offers are top products within their respective categories and sourced from the greatest publishing companies like Oxford University Press, Penguin, DK, Britannica and Hachette group. Impulse's primary thrust area has been in building knowledge and its flagship products are dictionaries encyclopedias and early learning products.

Impulse is now expanding on its strength and will have a wider range of subjects and titles.  The same trademark philosophy and the guiding principle behind the 'high quality low price' revolution continues in its book club -The Smart Reader.  As soon as you buy one of our amazing books and fill up the attached form, you become a member of The Smart Reader Club which entitles you to our amazing  quarterly promotions for the entire family through Impulse's special team. So enjoy reading the amazing books at amazing prices.

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